OUGD 603, Brief 10 The London Fashion Agency Brief

PPP post about the placement


On the first day of my placement at the London Fashion Agency, Rosie gave me a list of the things that she needed me to do over the two weeks.

Preparation for step 3.

We need to order any props for step 4 so plan each shot. http://www.thelondonfashionagency.com/pr-resources/

Plus

·      The process of achieving Magazine coverage

·       

·      How to approach the press

·      Best social media practice

1. Rebrand Documents

I would love our documents going forward to be more inline with our website. This week I need you to do our:

·      Invoices

·      Proposals

·      Contracts

·      Checklist for services

·      Guides

But these guidelines will feed into future postcard and business cards so any slogans or designs you come up with, keep these in mind.

Step 1: research and pop together pinterest board on ideas for brand guidelines (how headings are laid out, any patterns, slogans, colour ideas). These documents are rarely printed so this must work on a screen.

Step 2: Two design ideas for new layout

Step 3: Develop 1 idea to final design

Step 4: Translate new design into the three documents in bold above.

2. Guides

Using the new format you used in the first task, design the guides below in a nice way in inDesign. Use icons different size fonts to illustrate points in different ways.

·      The process of achieving Magazine coverage

·      How to approach bloggers

·      How to approach the press

·      Best social media practice

3. Instant Resources Photography

Photograph Magazines / props for instant resources

4. Instagram Photography

Instagram photography

5. Design Checklist for each service.

Rosie to organise