Tuesday 15 April 2014

Type Journal - Fashion and Clothes

Type found in Vogue magazine.
The vogue logo I think is very successful. It has a look of elegance and class to it that expresses the feel of the magazine.

Production Method - Block Print.
Anatomy - Serif font with a contrast in very thick to very thin strokes. Uppercase.
Identity - Name: Bondoni. Designer: Giambattista Bodoni
Character - Sophisticated, elegant and delicate. 

Production Method - Digital.
Anatomy - Serif font, uppercase, oval bowls, contrast in strokes, kerning.
Identity - Name: Didot.
Character - Sophisticated, elegant and feminine. 

Production Method - Stone.
Anatomy - Serif font, upper and lowercase, contrast in strokes.
Identity - Nicolas Cochin
Character - Sophisticated, elegant, simple and feminine.


Production Method - Digital.
Anatomy - Sans serif font, uppercase, well balanced, geometric, equal strokes.
Identity - Name: SF New Republic.
Character - Sophisticated, elegant minimal, simple, formal. 


Production Method - Digital.
Anatomy - Sans serif, uppercase, kerning, well balanced, geometric.
Identity - Name: Futura SH-Dem Bol. Designer: Paul Renner
Character - Sophisticated, elegant, minimal, modern, simple. 


Production Method - Digital.
Anatomy - Serif, uppercase, kerning, contrast in stroke weights, oval counter.
Identity - Name: Futura SH-Dem Bol. Designer: Paul Renner
Character - Sophisticated, elegant, feminine, formal. 


Production Method - Digital.
Anatomy - Serif, uppercase, contrast in stroke weights. Baskervilles iconic elongated tail on the 'Q'.
Identity - Name: Baskerville. Designer: Designed in 1757 by John Baskerville.
Character - Sophisticated, elegant, feminine, formal decorative.





Production Method - Digital.
Anatomy - Sans serif, uppercase, balanced stroke weights, tracking.
Identity - Sackers Gothic Medium.
Character - Minimal, simple, sophisticated, elegant.


Production Method - Stencil.
Anatomy - Sans serif, uppercase, equal stroke weights, tracking, light.
Identity - Unknown.
Character - Modern, simple, balanced.


Jack Wills
Production Method - Stone.
Anatomy - Serif, roman, upper and lower case, contrast in stroke weights, light.
Identity - Name: Garamond. Designer: Claude Garamond. 
Character - Elegant, classy, formal, old fashioned.

i-D magazine
Production Method - Digital.
Anatomy - Sans serif, uppercase and lowercase, equal stroke weights, tracking, bold, geometric.
Identity - Name: Avenir Heavy. Designer: Adrian Frutiger
Character - Modern, simple, balanced, minimal.

Accessorize
Production Method - Digital.
Anatomy - Script, uppercase and lowercase, mixed stroke weights, kerning.
Identity - Unknown.
Character - Fun, friendly, feminine.


Dr Martens 
Production Method - Block.
Anatomy - Serif, uppercase and lowercase, different stroke weights, kerning, slab, bold, edges are both rounded and angular.
Identity - Name: Unknown
Character - Masculine, heavy, strong. 

Mango
Production Method - Stencil.
Anatomy - Sans serif, uppercase, equal stroke weights, geometric. Stencil effect with a few balanced "cuts" in the letterforms
Identity - Unknown
Character - Modern, simple, balanced, minimal, clear.

Topshop

Production Method - Digital.
Anatomy - Sans serif, uppercase, equal stroke weights, geometric, light, kerning.
Identity - Unknown
Character - Modern, light, simple, balanced, minimal, clear.

Zara
Production Method - Block Print.
Anatomy - Sans serif, uppercase, contrast in stroke weight, slight tracking.
Identity - Linotype Didot
Character - Modern, simple, minimal, feminine.

More type from the Zara box
Production Method - Digital.
Anatomy - Sans serif, lowercase, equal stroke weights, clear.
Identity - Unknown
Character - Modern, simple, balanced, minimal, clean, friendly.

Self service
Production Method - Digital.
Anatomy - Sans serif, uppercase, kerning, well balanced, geometric, ultra light.
Identity - Name: ITC Avant Garde Gothic. Designer: Herb Lubalin and Tom Carnase
Character - Sophisticated, elegant, minimal, modern, simple, light, balanced. 


Production Method - Digital.
Anatomy - Sans serif, uppercase, contrast in the stroke weights..
Identity - Banco
Character - Modern, urban.







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